Thursday, February 10, 2011


As many designers are aware of, Helvetica is a font used in many famous logos such as American Apparel, Staples, Sears, etc.

I was so excited to hear that there was a documentary made in 2007 about the font!
Promo flyer:

{via designishistory}

I will definitely be looking for a copy of the documentary tonight. Even better news? Paula Scher is one of the interviewees (she's my design idol).


cursivearts said...

I believe it is on Instant on Netflix, if you have that.

pocketwonders said...

The Canadian Netflix is pretty limited, but I'll check it out. Thanks for the suggestion! :)

tinysea said...

I LOVE Helvetica! :)

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